Full Story/Source: http://www.interbike.com/index.htm
Interbike is 750+ companies representing more than 1,200 brands – a one stop opportunity to connect with the entire bicycle industry, discover emerging trends and learn new business ideas.
Monday and Tuesday, September 16 – 17, 2013
Wednesday – Friday, September 18 – 20, 2013
Interbike, the largest bicycle industry trade show in North America, today announced the launch of a new initiative to allow select consumers into the 2013 event for the 1st time in the show’s history. The new program’s primary intent is to showcase the industry to some of its most loyal enthusiast customers. Interbike’s goal is to help drive retail activity specifically through dealers that attend the show and to increase the value equation for exhibiting companies. The limited-access initiative, called Interbike by Invitation, will allow registered retailers to invite their best and most loyal customers to attend. These special invitees will be treated as special guests of that shop and will be afforded preferential treatment at the show. Interbike will not be adding a day for this initiative, and instead will be extending Friday’s hours and allowing access to both consumers and retailers on Friday, September 20, 2013. The show will now be extended to 6:00 pm on Friday instead of the previous 4:00 pm.